Brief & creative direction
We review your idea, references, assets, formats and campaign needs to define the right creative and production approach.
AI production.
Made easy.
Never automatic. A senior team, a clear production plan and approvals at the moments that matter.
Internal AI test
Before accepting a project, we test the creative and technical direction internally to check that the idea can reach the quality level we expect. We share the test with the quote, so you can see the potential result before committing to full production.
Production plan & pre-production
We define the scenes, formats, review moments, next steps and expected timings. Characters, locations, products, props, references and visual direction are validated before image generation.
Stills creation
We create the key stills before animating them. They become the visual storyboard: look, framing, lighting and composition are approved shot by shot.
Video, edit & post-production
After stills approval, we generate the video clips and edit the piece. We review rhythm, transitions, storytelling, music, voice-over and flow. Once the edit is approved, post-production refines logos, labels, product details, text, artefacts and specific brand elements.
Final delivery
Final videos, images and assets are delivered in the agreed formats and technical specifications, adapted to the media plan and usage needs.
CLEAR STEPS. CLEAR APPROVALS.Control without
Control without
the complication.
A clear plan, the right approvals and a senior team you can talk to. You know what happens next, what you’re approving and what a change will mean.
Know what happens next.
We agree the production route, formats, review stages and timeline before production begins.
Approve before we move on.
You review the key stills before animation, then the edit before final finishing.
Talk directly to the team.
The senior people making the work handle your brief, questions and feedback.
Make changes with a clear view.
We explain the impact of changes before proceeding. Reopening approved work may affect scope, timing and budget.
Work to a realistic timeline.
Most projects start from around 15 working days. More complex campaigns, adaptations or advanced finishing may take a month or more. We agree the schedule before starting.
THE PEOPLE BEHIND THE PRODUCTIONGreat AI production
Great AI production
starts with people.
You work directly with the people making your campaign. We keep the conversation open and the decisions clear, from the first test to final delivery.
We believe great relationships facilitate great results.
Meet Buttonit happen.